Solo. AI creative pipeline for D2C brands
AI ads for your brand. Static & UGC.
Brand-specific AI static ads for beauty and wellness D2C brands: 10 considered concepts with four visual executions each, instead of generic tool output.
Keep scrolling: the ad shows all 40 ads from the example pilot
The problem
Lots of images are not a brand yet.
Pure AI tools produce lots of images fast, but often without a clear brand direction and without a curated selection.
Step 1 / 4
Brand DNA
Before a single ad is made: your brand's voice, audience, visual language and USP in one shared foundation.
Step 2 / 4
10 creative directions
For one clearly defined product I develop ten different concepts, each with its own idea.
Step 3 / 4
Four executions per concept
Each concept gets four visual executions in 4:5. Together that makes 40 static ads.
Step 4 / 4
Delivered curated
You get a curated selection as an HTML gallery, plus one revision round.
Example pilot · Plain Proof
One pilot, played through in full.
Plain Proof is a fictional skincare brand. The 40 ads were made with the same pipeline as a real pilot: 10 concepts with 4 executions each. Here you see the best one per concept. Client work only appears with explicit permission.
Percentage Hero
Proof Metric
What's In, What's Not
Bare Skin Macro
Product Hero
Feature Callout
Long-Form Manifesto
Review Card
Benefit Checklist
Offer
About
About Lennart
Hey! I'm Lennart. I build AI creative pipelines for D2C brands: Static and UGC. Solo, with a clear setup, no agency overhead.
Tools deliver pixels, pipelines deliver brand DNA.
The Static Pilot
€1,200one-time
- Scope40 static ads in 4:5
- Product1 product / SKU
- First delivery10 business days*
- Termno retainer
* after all required client information and product images have been received.
Optional: full service. I run the ads on Meta, including setup, testing and optimization. Your ad budget runs through your own account.
+€900/monthReady for your first 40?
Projects start from January 2027
lennairt.contact@gmail.com
Frequently Asked
What you want to know before you ask
The questions that come up in every first call. Answered upfront so you immediately know if this fits.
What does the Static Pilot include?
The one-time Static Pilot costs €1,200 and covers one product/SKU. It includes 10 brand-specific concepts with four executions each in 4:5: 40 static ads in total, a brand DNA, an HTML gallery and one revision round. Full service is optionally available for +€900/month.
Which brands is this for?
D2C e-commerce brands between €5,000 and €30,000 MRR with a validated product that want to scale but don't have an inhouse creative team. Current industry focus: beauty & wellness (adjacent: fashion). Brands with established inhouse creative are not the target.
How fast are the first ads in the account?
The first delivery is made within 10 business days after all required client information and product images have been received. There is no automatic renewal.
Do you also handle media buying?
Yes, optionally. I run static primarily on Meta and UGC on Meta and TikTok, including campaign setup, testing structure and ongoing optimization. The full-service upgrade is +€900/month; your ad budget runs directly through your own account. TikTok carousels are not automatically included in the Static Pilot.
Are real creators used for the UGC videos?
No. The UGC-style videos are produced entirely with AI. The one-time pilot includes 3 brand-fit concepts for one product; every ad is delivered in 9:16, 4:5 and 1:1.
What's the difference to tools like AdCreative.ai or Pencil?
AdCreative.ai delivers generic ads from templates. I build a documented brand DNA for each brand, from which concepts and hooks are then generated specifically, including audience analysis, persona matching, and competitor research. Tools deliver pixels, here comes the pipeline.